ALBERTO Is Bringing MARGATE World to SM City Dasmariñas This October 8–11
The viral ALBERTO Margate bag is getting its own four-day event, with shoppers getting up to 20% off. MARGATE World is coming to SM City Dasmariñas from October 8 to 11, 2026, bringing ALBERTO’s growing quilted-bag collection together with exclusive discounts, freebies, and a receipt-style photobooth experience.
The event comes as ALBERTO expands Margate from one recognizable shoulder bag into a collection of more than 20 styles, including minis, bucket bags, structured bags, backpacks, work pieces, and travel essentials.
If you've been seeing Margate all over social media but haven’t decided which version to get, this is the time to see the collection in one place.
What Is MARGATE World?
MARGATE World is ALBERTO’s expanded universe built around the brand’s signature quilted Margate design. ALBERTO currently describes the collection with the line “One Icon. New Silhouettes.” Instead of keeping Margate as a single shoulder bag, the brand has taken its recognizable quilting and adapted it across more than 20 designs. The collection is divided into several groups, including The Originals, The Sizes, The Bucket, The Structures, and Travel & Work.
That means shoppers can now find the Margate look across everything from micro and mini shoulder bags to larger everyday bags, backpacks, laptop-friendly pieces, and even luggage.
What Are the MARGATE World Promos at SM City Dasmariñas?
The SM Dasmariñas event comes with discounts specifically designed for shoppers considering more than one Margate piece.
ALBERTO’s Offers:
- Buy 1 Margate item — get 15% off
- Buy 2 or more — get 20% off
- Free bag charm and sticker
- Free receipt photobooth
The promotion runs during MARGATE World from October 8 to 11.
The 20% multi-item discount could be particularly useful for shoppers planning to buy different Margate sizes or purchasing with friends.
Freebies and promotional items may be subject to availability, so visiting earlier in the four-day run may be worth considering.
Why Is the ALBERTO Margate Bag So Popular?
Margate has been building momentum long before the Dasmariñas event.
ALBERTO promoted the return of the Margate Shoulder Bag on TikTok in 2025, where posts about the collection attracted significant attention, and shoppers began asking about restocks, new colors, and additional sizes. Its appeal is relatively easy to understand. Margate combines a quilted finish, structured silhouette, and chain detailing with prices considerably below traditional luxury handbags.
The original Margate Shoulder Bag sits around the ₱2,499 price point, while smaller and larger versions allow shoppers to choose the same recognizable aesthetic at different sizes and prices.
ALBERTO has since leaned into that demand rather than retiring the design, continuously introducing new silhouettes, materials, and variations.
MARGATE World is essentially the next stage of that strategy: turning one recognizable bag into an entire collection.
What Margate Styles Are Available?
There is considerably more to Margate now than the shoulder bag that originally attracted attention online. Current Margate offerings include Micro and Mini Shoulder Bags, Midi and Maxi versions, Bucket Bags, Top Handle Bags, Multi-Pocket designs, backpacks, and travel pieces.
ALBERTO has also experimented with materials and finishes including tweed, suede, and patterned variations, alongside the familiar quilted originals. Most Margate handbags fall around the ₱1,699 to ₱2,999 range , although larger travel pieces cost more.
Individual colors and styles can sell out, and availability at the Dasmariñas event may differ from ALBERTO’s complete online catalog.
Where Is MARGATE World Happening?
MARGATE World will run from October 8 to 11, 2026, at SM City Dasmariñas in Cavite.
ALBERTO’s permanent SM City Dasmariñas branch is located on the Lower Ground Level, at Unit 089.
The Dasmariñas stop gives shoppers four days to explore Margate while taking advantage of event-exclusive discounts and extras.
With more than 20 styles now carrying the Margate name, choosing one may actually be the harder part.
MARGATE World Event Details In SM Dasma
Event: MARGATE World by ALBERTO
Date: October 8–11, 2026
Location: SM City Dasmariñas, Governor’s Drive, Dasmariñas, Cavite
Promo: 15% off one item or 20% off two or more
Extras: Free bag charm and sticker + receipt photo booth